The Hard Way w/ Joe De Sena

How did a cigarette at a Spartan race spark a journey that led to an appearance on Shark Tank? Kressa Peterson talks about how she and her husband found Spartan, embraced the struggle but resisted the mud. From that the "Shower Toga" was invented.

How many of you have been joyful after a Spartan Race- but driven home filthy? Kressa’s life was changed after being almost broken at a race in North Carolina, where all she wanted was to get clean. The Shower Toga was born and after a stint on Shark Tank and partnering with Spartan- her “clean / dream“ is shifting the paradigm of the after race reality. 



  1. Find what you love
  2. Figure out creative solutions
  3. Partner with force multipliers 





1:00 Interview begins on the farm

2:45 Dealing with addiction and illness 

4:30 Starting to train for Spartan Race

6:00 Smoking and getting diagnosed with breast cancer 

9:45 Filming for everyday Spartans & climbing Mt. Fuji

12:30 Taking time to unplug 

13:30 Burpee Break 

15:45 The Shower Toga 

22:00 Making it happen & getting on Shark Tank 

29:00 To Burpee or not to Burpee? 

31:00 Companies that change lives 

33:55 Dr. L & Joe discuss the Kressa, Shower Toga’s & lessons learned from the hustle 



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Producer – Marion Abrams, Madmotion, llc.

Hosts: Joe De Sena, Tim Nye & Sefra Alexandra, “Dr.” Johnny Waite & guest host Dr. L 

Synopsis – Sefra Alexandra | Seed Huntress 

Production Assistant - Andrea Hagarty


© 2019 Spartan

Direct download: Kressa-edit_01.mp3
Category:general -- posted at: 4:30am EDT